Branding &
identity system
Service
001/003
Your business visualized through brand storytelling
A bold, strategic brand identity is what lies behind a strong first impression. There are two parts to a strong brand: strategy and identity. Your brand strategy personifies your business, and your brand identity visualizes it.
Our approach focuses on value, discovering the “why” behind your company and then creating an ecosystem for it to prosper. Through a series of brand consulting workshops, we explore your foundation and your surroundings. Then with a strategic plan in place, we craft brand positioning, messaging, and brand guidelines, translating your business on paper.
To leave your mark, a logo is not enough to stand out. Through an exploration of type, color, patterns, and movement, we create an identity system that enhances the visual storytelling experience. The result? A cohesive brand identity that echoes the finest qualities of your company, with the flexibility to evolve with you.
Our Focus
Brand Strategy
Brand Consulting
User Personas
Competitive Analysis
Brand Messaging
Positioning & Differentiation
Journey Mapping
Brand Identity
Art Direction
Logo Design
Design System
Brand Naming
Brand Guidelines
Collateral Design