Branding &
identity system



branding banner

Your business visualized through brand storytelling

A bold, strategic brand identity is what lies behind a strong first impression. There are two parts to a strong brand: strategy and identity. Your brand strategy personifies your business, and your brand identity visualizes it.

Our approach focuses on value, discovering the “why” behind your company and then creating an ecosystem for it to prosper. Through a series of brand consulting workshops, we explore your foundation and your surroundings. Then with a strategic plan in place, we craft brand positioning, messaging, and brand guidelines, translating your business on paper.

To leave your mark, a logo is not enough to stand out. Through an exploration of type, color, patterns, and movement, we create an identity system that enhances the visual storytelling experience. The result? A cohesive brand identity that echoes the finest qualities of your company, with the flexibility to evolve with you.

Our Focus


Brand Strategy

Brand Consulting

User Personas

Competitive Analysis

Brand Messaging

Positioning & Differentiation

Journey Mapping


Brand Identity

Art Direction

Logo Design

Design System

Brand Naming

Brand Guidelines

Collateral Design