Bringing the real film experience of Quentin Tarantino's Vista theater online

Our Objective

Vista Theater is a historic neighborhood cinema in Hollywood, owned by Quentin Tarantino and known for its commitment to real film, with screenings exclusively in 35mm and 70mm.

We partnered with the Vista team to lead creative direction and redesign the website, bringing the in-theater film experience online. The site puts programming first, making it easy to explore current and upcoming films, special events, and purchase tickets, while supporting ongoing collaboration with Quentin's team.

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Shaping the Vista’s history into a unified digital brand

Digital Brand Exploration

Vista Theater's digital brand reflects the nostalgia and craft of real film, using the theater's history as the foundation for visual direction.

We explored three brand directions grounded in classic cinema references. The selected direction uses bold serif typography, warm cinematic color tones, distressed graphic details, and film-inspired textures drawn from reels, posters, and archival materials. Together, these elements create a cohesive visual system that reflects the Vista’s legacy and character.

Vista Theater Hollywood website screens displayed on vintage TV monitors

Vista Theater Hollywood typography and color palette with Cinema Red and Burnt Orange

Vista Theater Hollywood vintage facade photo with popcorn graphic elements

Vista Theater Hollywood Quentin Tarantino portrait

Vista Theater Hollywood collage with film strip and Napoleon movie poster

Building a website that can keep up with the Vista’s day-to-day programming

Flexible Website Design & Development

The Vista Theater website brings the in-theater film experience online, making it easy to explore films and buy tickets.

The site is structured around current and upcoming films, with filtering across multiple days and showtimes, including matinee and midnight screenings. This makes it easy to scan schedules and move straight into ticketing.

Built for frequent updates, the website provides a flexible foundation that supports ongoing changes to films, schedules, and events over time.

Vista Theater Hollywood homepage hero featuring Now Playing film with ticket card

Vista Theater Hollywood film detail page design

Vista Theater Hollywood website footer with Reserve Your Seat Today call-to-action

Vista Theater Hollywood Coming Soon page with upcoming film listings

Vista Theater Hollywood mobile website design

Vista Theater Hollywood responsive desktop layout

Vista Theater Hollywood illustrated exterior with Rolling Thunder on marquee

Supporting the Vista across daily programming and larger moments

Ongoing Collaboration & Support

The partnership with Vista Theater remains ongoing, with close involvement as programming changes week to week.

Regular updates to films and showtimes are handled alongside builds for larger initiatives like festivals and cinema clubs, including IB Tech Fest and the Video Archives Cinema Club, each with their own films and schedules. This ongoing partnership makes it possible to support new programming and initiatives in real time.